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About us

EaseMyDeal is a new-age FinTech and Digital Services platform redefining how Indians transact, save, invest, and shop online. Built with a clear vision to simplify everyday financial and digital journeys, EaseMyDeal brings a comprehensive suite of services together on a single, seamless platform.

From Credit Reports & Scores, Credit Cards, Personal and Business Loans, Digital Gold & Silver, and Gold Fixed Deposits, to Flight, Hotel & Bus Bookings, Gift PPIs, Mobile Recharges, and BBPS Bill Payments — EaseMyDeal enables users to manage their finances and lifestyle needs effortlessly in one place.

Our platform provides access to 5,000+ live bank and brand offers across 500+ leading brands, allowing users to earn instant cashback and exclusive rewards on every transaction through the EaseMyDeal Android and iOS applications.

Driven by a mission to strengthen India’s digital financial ecosystem, EaseMyDeal has empowered over 4 million users across India and achieved a Total Payment Volume (TPV) exceeding INR 11,000+ crore, entirely through a bootstrapped journey. This growth has earned EaseMyDeal the recognition of “Bootstrapped Business of the Year” and inclusion in the Forbes India Select 200 – DGEMS list, recognising companies with global potential.

EaseMyDeal is owned and operated by Inditab Esolutions Private Limited, a company incorporated under the Companies Act, 2013 and registered with the Registrar of Companies, Delhi, bearing CIN: U74999DL2017PTC321778 (incorporated on 07 August 2017).

Nation-First Policy — A Pioneer Initiative

EaseMyDeal is among the first FinTech platforms in India to introduce a structured Nation-First Policy, where every transaction contributes to national welfare. Under this initiative, EaseMyDeal contributes between Rs. 1 and Rs. 100 per user transaction from its own funds — without any additional cost to users — towards India’s national causes, including the National Defence Fund, which supports the Indian Armed Forces for their selfless service to the Nation.

This initiative ensures that every payment goes beyond commerce, supporting the armed forces and strengthening national development, while users continue to enjoy cashback, rewards, and seamless digital services.

In the future, EaseMyDeal aims to allow users to choose specific national and social causes to support, including defence, healthcare, education, disaster relief, sports, and environmental sustainability.

Compliance, Security & Trust

  • ISO/IEC 27001:2022 Certified for Information Security Management

  • PCI DSS Compliant

  • SAR DL Audited as per RBI Standards

  • CICRA Audited by a CISA-Certified Auditor

  • Operates under a Registered Trademark owned by Inditab Esolutions Private Limited


At EaseMyDeal, we are not just building a FinTech platform — we are building India’s most trusted digital marketplace for everyday financial empowerment.